NIC Platinum Sponsor of BNK Padel Tournament in Kuwait
Shedding light on the importance of maintaining a healthy lifestyle among the local community, with its different segments, and as part of its corporate social responsibility strategy, The National Investments Company has offered a platinum sponsorship of the BNK Open Padel Tournament. The prestigious sports event was conducted in two stages, from January 13th to 15th, at the Padel In Academy and was concluded on January 21st.
The tournament has witnessed the participation of 32 male and 16 female teams, including 96 professional Padel players from Kuwait and GCC. Padel is becoming a viral game that has dominated other sports to be one of the most common sports practiced in Kuwait today.
Mrs. Ebtihaj Al Roomi, Senior Vice President, Marketing and Corporate Communication Sector at National Investments Company, said: “We are proud to be the platinum sponsor of the tournament to confirm the company’s role in spreading awareness among the local society about the importance of sports and maintaining a healthy lifestyle, by supporting events and functions that promote the same objectives. Through our sponsorship, we also aimed to shed more light on our beloved country, Kuwait, as a pioneer in hosting renowned sports events and the efforts spent to enhance its people’s mental and physical health.
“NIC will always support events which encourage the different segments of the society to maintain a healthy lifestyle, promote teamwork, a theory which increases productivity and improves performance, not only that but also creates enthusiasm among the game lovers and fans in an entertaining atmosphere,” added Mrs. Al Roomi.
Mrs. Ebtihaj Al-Roomi has confirmed that NIC follows a clear CSR policy that focuses on sustainability and includes various programs, initiatives, activities, and events held throughout the year with